Earlier this year, Herschend agreed to buy Palace Entertainment and its 20 U.S. parks across 10 states from European theme park company Parques Reunidos. While Herschend may not be a household name, many theme park enthusiasts know some of its biggest assets, including Dollywood, Silver Dollar City, the Harlem Globetrotters, and Kentucky Kingdom.

The acquisition gave Herschend some of the country’s best-known theme parks, including Kennywood and Dutch Wonderland in Pennsylvania and Lake Compounce in Connecticut, America’s first theme park. Herschend Parks averages around 20 million visitors annually, putting it on par with United Parks and Resorts, owners of Busch Gardens and SeaWorld, who average around 21 million visitors annually.

However, Dollywood is the crown jewel of Herschend’s theme parks. The Dolly Parton creation is routinely voted the best theme park in America, beating out giants like Disney World and the Universal Orlando Resort.