Now, I’m not saying that using Bible tracts to evangelize is totally fruitless. I’m sure there are more cases than I know where one of these has led a person to the Savior. They do contain very vital information, present the Gospel in a concise manner and they offer an easy way to share the Good News. The problem is, in most cases, people are just not interested.
They look at the cover, see it’s something that looks “religious,” and without giving it a second thought, toss it away. Some do this because they think they already know who God is, what “Christianity” is all about and believe they’re “good” with God…but they have no interest in pursuing what they perceive as “religion” or learning anything more than they think they already know.
People also have extremely short attention spans, and Bible tracts often contain a lot of information in very small type font, packed into a very small booklet. And while these same people will spend countless hours scrolling through nonsense on social media, all those words in tiny print look intimidating. People know they’d have to take time to read that “fine print,” and they’re just not interested…any more than they’re interested in political fliers or other junk mail that comes in their mailbox. //
So how do we reach the lost? The most effective way, obviously, is having a deep, meaningful one-on-one conversation with someone who’s not only willing to listen, but also engage in discussion, ask questions, be open about what you’re sharing and then, by God’s grace, develop a craving for the truth and the many revelations His Book contains…we want them to want to study God’s Word for themselves.
But situations and opportunities like this are rare. If ever you’re blessed to have such an divine appointment, don’t waste it. “…and be ready always to give an answer to every man that asketh you a reason of the hope that is in you…”
Still, the printed word holds great power. When presented in an appealing way, the printed word can literally change hearts, minds and lives. Unlike digital things that are constantly changing; here today and gone tomorrow, the printed word is printed, tangible and not going away.
