According to a report by TechSpot, Western Digital will now focus solely on its native hard disk technology, with the SSD division being spun off into SanDisk. This means that lineups like WD_BLACK will now be manufactured by SanDisk instead of WD themselves, and this will ultimately mean that Western Digital branding won't be there anymore. //

lostinblue Newbie
12 hours ago
Does the person who wrote the article know anything? Western Digital didn't quit SSD's because they weren't the future and hdds will grow as it's being implied and would be nuts, WD CEO David V. Goeckeler decided to spun the company but resign and become Sandisk CEO, Irving Tan is just a guy appointed to keep at it. Goeckeler is one of the most disliked CEOs in the industry (voted the worst actually), and is chasing his quarterly growth and profits as always because that means prize money for him. He tries to do this every year, inflate the growth to maximize how much money he gets and bet the company in the process. Funny that a ceo with no vision and no morals can fool a tech website this big though. I advise to cover it as it is, not a copy pasting the press release they do about it. PR Speak being PR Speak, it's worth nothing. //

lostinblue Newbie
Kendall
12 hours ago
It's about profits. WD CEO became Sandisk CEO and he is shedding WD skin. This is made in order to maximize and fake growth so he gets his prize money. He's very impopular and more than once took risky decisions like trying mergers just to hit his personal objectives. It should be reported as it is, a company being managed by people taking money out of it. The board is cahoots with him.

Anyway, this board i talk about they all left Western Digital with him. //

lostinblue Newbie
PANOS MESSIOS
12 hours ago
It's just a PR stunt. WD board of directors resigned and all were appointed to the same positions with Sandisk.

I'll let you guess where these CEO's thought there would be growth.