A simple proposal on a 1982 electronic bulletin board helped sarcasm flourish online. //
The emoticons spread quickly across ARPAnet, the precursor to the modern Internet, reaching other universities and research labs. By November 10, 1982—less than two months later—Carnegie Mellon researcher James Morris began introducing the smiley emoticon concept to colleagues at Xerox PARC, complete with a growing list of variations. What started as an internal Carnegie Mellon convention over time became a standard feature of online communication, often simplified without the hyphen nose to :) or :(, among many other variations. //
Between 2001 and 2002, Mike Jones, a former Carnegie Mellon researcher then working at Microsoft, sponsored what Fahlman calls a “digital archaeology” project. Jeff Baird and the Carnegie Mellon facilities staff undertook a painstaking effort: locating backup tapes from 1982, finding working tape drives that could read the obsolete media, decoding old file formats, and searching for the actual posts. The team recovered the thread, revealing not just Fahlman’s famous post but the entire three-day community discussion that led to it.
The recovered messages, which you can read here, show how collaboratively the emoticon was developed—not a lone genius moment but an ongoing conversation proposing, refining, and building on the group’s ideas. Fahlman had no idea his synthesis would become a fundamental part of how humans express themselves in digital text, but neither did Swartz, who first suggested marking jokes, or the Gandalf VAX users who were already using their own smile symbols. //
Others, including teletype operators and private correspondents, may have used similar symbols before 1982, perhaps even as far back as 1648. Author Vladimir Nabokov suggested before 1982 that “there should exist a special typographical sign for a smile.” And the original IBM PC included a dedicated smiley character as early as 1981 (perhaps that should be considered the first emoji).
What made Fahlman’s contribution significant wasn’t absolute originality but rather proposing the right solution at the right time in the right context. From there, the smiley could spread across the emerging global computer network, and no one would ever misunderstand a joke online again. :-)